Silver Cross Stroller Bundles & Travel Systems

The Legacy of Silver Cross: Crafting British Excellence in Baby Products

A Heritage of Quality and Elegance

Since its inception in 1877 by founder William Wilson, Silver Cross has stood as a cornerstone in the realm of British-made baby prams and pushchairs. Wilson's invention of the baby carriage marked the humble beginnings of a legacy that has endured over a century.

Regal Endorsement and Timeless Craftsmanship

For nearly a century, Silver Cross has held the esteemed position of being the official baby brand of the Royal Family. With endorsements from figures such as King George, Queen Elizabeth, and the Duchess of Cambridge, Silver Cross prams have adorned generations of royal infants. Notably, the regal Balmoral model, handmade in England, continues to symbolize elegance and tradition.

Contemporary Sophistication and Durability

Beyond its regal associations, Silver Cross has evolved to offer a diverse range of products, including furniture, car seats, bedding sets, and more. Despite its rich heritage, Silver Cross remains committed to manufacturing products that seamlessly blend 21st-century practicality with enduring quality. Each item is crafted with meticulous attention to detail, ensuring both style and durability for your little ones.